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NOVEMBER 13, 2008

Who are you wearing?

Single White Female Life of Brian Benetton Adsvenn diagram

 

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PHOTOS
Exactitudes


You are not alone: Judging by this series of portraits, you share the same distinctive style with strangers all over the world.

Exactitudes kicked off 14 years ago when Rotterdam-based photographer Ari Versluis and stylist Ellie Uyttenbroek noticed that their city’s youth were expressing their mass nonconformity by wearing nearly identical outfits. (The name is a mash-up of exact and attitude.) The project grew exponentially from there — you’ll meet tattoo babes, grannies, punks, and preppies — and its excellent website now includes subjects from London and Paris. (They, too, look eerily alike.) The overall effect is cool but disconcerting: Isn’t this how Invasion of the Body Snatchers began?

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